Radin Eliyana Radin Asrul Adza
Sector: Marketing & AdvertisingMember Since, January 4, 2023
Open To Work
MSc Strategic Marketing (2017 - 2018) Imperial College Business School, London UK
Graduated with Merit Core Modules: Digital Marketing, Marketing Analytics, Marketing Strategy & Finance, Consumer Behaviour, Quantitative Services Marketing, Strategic Product Management.
BSc in Business and Economics; Finance major and International Relations minor (2014 - 2017) Lehigh University, Pennsylvania USA
Graduating CGPA of 3.36 Core Courses: Corporate Finance & Money Banking, Statistical Methods in Economics, Managerial & Financial Accounting, International Political Economy. Awards: Lehigh Dean’s List Spring 2016 (GPA 3.63), MARA Convertible Loan (2012-2017)
Work & Experience
Emperikal Sdn Bhd (2018 - 2019 ) Account Manager
1) Assists in the direction of the account, leading the cross-functional team for optimal growth and retention strategies for the account across all of Emperikal’s capabilities. 2) Day-to-day communication with clients by processing requests, initiating project timeline, managing team’s workload, and overseeing project milestones.
Emperikal Sdn Bhd (2019 - 2021 ) Senior Account Manager
1) Owns the relationship with the client and be accountable for overall client satisfaction. Responsible for understanding the business, the brand and marketing strategy, market landscape, and operational capabilities of clients. 2) Oversees overall project timeline, workflow efficiency, transparency in communication and achieving agreed expectations. 3) Assists in strategising of new campaigns and projects along with other services' team leads; to achieve short-term and long-term goals.
Emperikal Sdn Bhd (2022 - Present ) Client Lead
1) Created and planned the internal SOP for the department and oversees the team’s milestone achievements as part of being the account department lead. 2) Assists business development team in developing pitch proposals for potential clients. 3) Works closely with other department leads to plan and propose new campaigns. 4) Manages accounts of long-term clients (engagement for 1 year +). 5) Leads the internal account team on a daily basis by being the escalation point for final reviews and urgent matters.